Team

Dedication. Expertise. Passion.

Our Services

New Format offers creative digital services for brands, creators, entrepreneurs and businesses looking to improve their online presence, visual identity and content strategy. Our work combines media production, storytelling, web design, social media, video content, live streaming and creative consultation.

Whether you need a professional website, support with live streaming, post-production advice, music direction or visual design consultation, our services are built to help your project look more polished, modern and ready for the digital world.

New Format — Creative Media, Digital Identity and Brand Experience.

Art Director

Tech Lead

Product Manager

Product Designer

Customer Support Lead

HR Lead

Meet the Directors

Meet the NewFormat Team

NewFormat is created by two brothers with one shared vision: to build a brand that connects streetwear, gaming culture, creative design, and personal identity. Our work is driven by originality, loyalty, ambition, and the belief that clothing should carry a story.

Together, we create designs, visuals, product concepts, and content that represent our lifestyle — bold, independent, and different from the standard format.

Director

Kamil Prochazka

Kamil is the creative mind behind NewFormat.shop. He develops the brand direction, clothing concepts, visual identity, and product ideas. His work connects gaming culture, streetwear aesthetics, media, and personal storytelling into one original style.

Focused on creativity, discipline, and long-term vision, Kamil is building NewFormat as a brand for people who want to stand out and create their own path.

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Director

Dawid Prochazka

Dawid supports the creative vision of NewFormat.shop and helps shape the energy behind the brand. From ideas and styling to content direction and team identity, he plays an important role in building the look, message, and community around NewFormat.

Together, the team represents loyalty, creativity, ambition, and the belief that every brand should have its own voice.

Welcome to New Format

At New Format Limited, we are dedicated to elevating your brand through innovative marketing strategies tailored to your unique needs Join us on a journey to unlock your business's true potential and achieve remarkable results.

Get Ahead of Your Competition with Our Services

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Grow Your Vision

New Format — a new way to express yourself

New Format was created from the need to make things that are not just products, but part of a lifestyle. It is a place for people who like to stand out through details, search for their own character, and are not afraid of modern style.

We combine simplicity, aesthetics, and an individual vibe, creating a space where everyone can find something that feels personal. New Format is not just a shop — it is an idea for a new format of everyday life, fashion, and self-expression.

Be different. Be fresh. Be New Format.